Benefits Of Utilizing Cloud Provider Services

by on March 14, 2022
Cloud Provider Services

Utilizing cloud provider services makes it cheaper and faster to build and manage applications without worrying about infrastructure. In this article, we’ll discuss why that’s the case and how to best take advantage of these services.

All digital product and service providers require servers to store data, process user requests, house applications, and generally provide the product or service to end users. Most, however, do not have the desire to own the server infrastructure necessary to run their business.

As more and more businesses have become digital, the need for infrastructure services has grown exponentially. In response, infrastructure as a service, or IaaS, has been born to provide a solution to businesses that do not have the financial means, technical know-how, or managerial desire to own their own.

As with any new service, economies of scale have quickly set in, allowing large infrastructure providers to service ever-increasing numbers of businesses while simultaneously lowering the price for all users.

What Is Cloud Computing?

Cloud computing as a term has been used by many organizations for many different purposes in recent years, so in many ways, there is no longer a single agreed-upon definition. For example, here’s how Amazon defines it:

“Cloud computing is the on-demand delivery of compute power, database storage, applications, and other IT resources through a cloud services platform via the internet with pay-as-you-go pricing.” Source

On the other hand, Microsoft defines the term thusly:

“Simply put, cloud computing is the delivery of computing services—servers, storage, databases, networking, software, analytics, intelligence and more—over the Internet (“the cloud”) to offer faster innovation, flexible resources, and economies of scale. You typically pay only for cloud services you use, helping lower your operating costs, run your infrastructure more efficiently, and scale as your business needs change.” Source

We can see the similarities between the two, but there are also subtle differences. For our purposes, we will define cloud computing as scalable computer services accessed over the internet. With cloud services, you typically only pay for what you use, making them generally more cost-effective than owned infrastructure.

The aforementioned IaaS is just one type of cloud service. Others include platform as a service (PaaS), software as a service (SaaS), and serverless computing.

What is SaaS

We previously discussed serverless computing. The primary purpose of serverless computing is to remove the need to manage servers from the list of requirements for building and running a digital business.

Serverless does not mean that there are no servers, of course, but rather that there is not a single server. Instead, the application has access to a large-scale server infrastructure that will automatically provide server resources to meet the application’s needs.

As such, serverless computing provides server resources on demand. That means that a serverless application can scale up and down automatically, consuming (and paying for) only the server resources it requires at a given time.

What Are Managed Cloud Services?

A managed cloud service is when a company outsources its daily IT management for technical support and cloud-based services to enhance and automate its business operations.

Internal IT departments often don’t have the skills required to maintain and effectively monitor a cloud environment. For startups and many small businesses, there is not even an IT department, but rather one or two technical personnel that must manage all IT-related issues.

In these scenarios, the company can hire a third-party cloud provider that will provide services, including managing cloud computing, security, network operations, storage, vendors, application stacks, and more.

Depending on the company’s IT requirements, a cloud service provider can also be used to do reporting and monitoring, backup and recovery, performance testing, and more. With fixed monthly pricing, hiring a cloud service provider is often more cost effective than using an in-house team.

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For a more custom solution, Backendless Pro lets you build and host on your own servers or on many IaaS platforms.


Cloud Provider Benefits

There are many advantages of using a cloud service provider:

1. Recurring, Predictable Monthly Costs

When selecting a provider, you can decide how much you’re willing to pay for your computational needs and have a consistent monthly bill.

A fixed monthly service plan can be customized to fit your budget and needs, helping you with optimizing the amount you pay for IT support.

2. Cost Savings

Outsourcing cloud computing controls and reduces costly network maintenance costs. Due to the economics of cloud providers, outsourcing to a cloud provider can save you thousands annually on the cost of having your own in-house IT department.

Rather than managing your own servers, your team will simply be managing cloud use to ensure you do not exceed your budget. Managing cloud deployments is much easier than maintaining your own local or remote server infrastructure.

3. Integrated and Custom Service

Managed cloud service providers offer flexible options that can be customized to suit your needs. Some cloud companies offer pre-paid or pay-per-service plans, enabling you to focus more funds on growth.

Other cloud service providers offer converged solutions, which results in even more cost savings. Converged infrastructure is an IT solution enabling you to combine multiple services into a single package with one provider.

These converged solutions may include servers, data services, network monitoring, or security protection, among other services.

4. Future-Proofing Your Business

Using cloud computing is the first step in future-proofing your business.

When using in-house IT personnel and your own data centers, your IT staff will have to spend company time training when a required upgrade or a new technology gets released.

By using public clouds, you are outsourcing this skill and technology development to the technicians employed by the service provider. In turn, you get access to the latest technology without the expenses.

5. Centralized Applications and Network Services

A cloud service provider will manage all the cloud computing requirements, including servers and applications, in a centralized data center. This simplifies network management, but does have limitations, such as providing a potential single point of failure. That is, if the centralized network goes down, all network services will go down as well.

Most providers have numerous failsafes in place to protect against such an occurrence.

6. Robust Infrastructure

Cloud service providers offer robust network infrastructures with 24/7 management. A managed service provider can monitor and scan the network for patch requirements security, and more.

Thus, using a cloud service provider offers additional layers of around-the-clock protection that may be lacking (or much more costly) with an internal infrastructure management team.

Managed service providers can also provide full application development platforms, integrate existing business policies and practices to manage your network, as well as cloud migration support.

7. Disaster Recovery

Any cloud managed service provider relies on the services it provides. To maintain business continuity, cloud computing platforms are designed with redundant and resilient networks and data centers.

Using a managed service will ensure your data is secured and safe across all applications and services. When disaster strikes, your operations and business will be able to continue with minimal downtime.

8. Full Service-Level Coverage

Cloud service providers offer superior control over maintenance, performance, and service levels. Comprehensive service-level agreements will allow your company to gain service continuity. The longer you work with any managed cloud services provider, the more familiar they will become with your infrastructure, resulting in faster response times.

9. Vendor Interfacing

When service issues specific to vendors arise, a managed service provider will take care of working with third-party vendors to resolve these as soon as possible.

10. Fast Response Times

Your company can rely on fast response times through enterprise-level remote cloud services and monitoring. Providers can often repair, monitor and access virtually any network issue remotely. If an issue needs to be resolved locally, a technician is normally dispatched within the same business day.

The Top Cloud Service Providers

With cloud computing, there are so many components of cloud, and a company’s requirements are so unique and different, it becomes tricky to select which one is best for you.

We have provided a list of the three top cloud service providers below to help you get started with making an informed decision. This list can serve as a starting point for your research to find the provider best suited for you.

All of these providers can be used to host Backendless Pro, our limitless app development platform. Thus, if you are looking to host your Backendless app on your own cloud servers, these are some of the top options available.

These providers are not listed in any particular order. They are the most well-known service providers, but they may not be the best fit for your project or organization.


1.    Microsoft Azure

Microsoft Azure is used to deploy, design, and manage applications through a worldwide network. Azure supports various databases, operating systems, programming languages, frameworks, and tools.

Azure supports private clouds as well as public cloud services. A private cloud is a cloud that is only available to internal users, such as a single organization. With Azure, you can use a hybrid of public and private clouds as well as on-premise servers.

Azure is a global solution, with data centers in more regions than any other provider. Since Microsoft is the primary corporate developer of Windows Server and SQL Server, Azure offers unique savings programs making it less expensive to host these services on Azure than on other providers.

A free 30 day trial version is available.

2.    Google Cloud Platform

Google Cloud Platform utilizes resources like virtual machines, hard disks, computers, etc. located at Google data centers. The platform includes access to Google’s popular collaboration services via Google Workspace featuring Gmail, Drive, Docs, Sheets, and Meet.

Google Cloud Platform offers integrated storage most often used by enterprises and developers for live data. The platform also offers the ability to garner unique business insights through machine learning and advanced analytics capabilities.

Google Cloud enables users to modernize their infrastructure while supporting VMware, Oracle, SAP, and Windows natively. You can also modernize your applications through the use of containers, Kubernetes, and other modern cloud-native capabilities.

Apart from a free trial, the service is available at several flexible payment plans based on Pay-As-You-Go.

3.    Amazon Web Service (AWS)

AWS is the most protected and safest cloud service platform which offers a wide range of infrastructure services such as networking, computing power, and database storage.

AWS can be used to host static websites. Users using the AWS services can easily build complicated applications that are flexible, scalable, and trustworthy.

AWS Managed Services (AMS) are a managed solution that further reduces the time, effort, and expertise needed to utilize the Amazon cloud. AMS helps businesses augment and optimize their operational capabilities by leveraging Amazon’s new and existing AWS services.


Your business relies on its information. Without comprehensive managed cloud services, your company runs the risk of costly downtime, data loss, and security threats.

Whether you have a hybrid or multi-tenant cloud environment, managed cloud service providers have extensive cloud knowledge to provide cloud compliance services, fill in management gaps, and support your environment.

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